Marketing Consultant UK

We are looking for an experienced, enthusiastic and highly talented marketing guru to join our award-winning team and help drive success with our rapidly growing customer base in the UK. You will be working for several prestigious international clients on global projects, using the best marketing technology available and latest techniques to help them achieve best in class results.

You will be responsible for advising our clients how to improve their marketing processes and marketing strategy, helping them to be able to deliver highly targeted personalised communications using marketing automation, DMP and other advanced marketing solutions. You will meet with them regularly, be able to empathise with them and understand their challenges, providing solutions to help them to be successful. You will be running multiple projects, backed up by our team of over 60 consultants who will support you to build complex multi-channel campaigns that drive results.

You will need to have experience running multi-channel marketing programs for several different companies to drive impressive results, with experience of the latest email marketing, nurturing and demand generation techniques. Experience of using personas, customer decision journeys and how to translate these to lead nurture flows in marketing automation solutions, particularly Eloqua, would be an advantage.

We are looking for an excellent communicator, able to build rapport quickly, instil confidence, influence senior marketing leaders and work efficiently with remote teams. You be a great project manager, delivering projects on time and within budget and able to have fun while creating award winning campaign results.

Responsibilities

• Develop deep customer insight for assigned clients, with a complete knowledge of relevant stages of the buying cycle in order to define and guide the strategy for all campaigns
• Advise clients on best practices to build email marketing and digital campaigns that drive results
• Project manage direct and digital marketing campaigns within scope, time and budget, supported by our internal teams, producing regular project management reports to inform the project teams
• Review the campaign build before handing over to the client
• Evaluate and analyse campaign results, providing recommendations for improvement
• Identify opportunities to extend the support we provide to each client

Requirements

• 4+ years experience working in at least 2 companies responsible for email marketing, direct marketing or digital marketing
• Professional marketing qualifications: Degree, Masters or IDM qualifications
• Ability to demonstrate impressive results and instil confidence quickly and easily
• Strong strategic and analytic intelligence and understanding of key business metrics
• Excellent strategic leadership and content marketing skills
• Knowledge of industry best practices related to nurturing campaign design, inbound marketing, demand generation, customer behaviour etc
• Staying ahead of the curve on latest digital marketing technology trends
• Knowledge of personas, customer decision journeys and how to translate these to lead nurture flows using a Marketing Automation Platform e.g. Eloqua
• Outstanding written and oral communication skills in English
• Versed communicator, able to convey information clearly and provide feedback
• Solid understanding of project management techniques, able to multi-task and work efficiently
• Demonstrate ability to work flawlessly under pressure to meet deadlines