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Omron Industrial Automation

Omron Industrial Automation Case Study

January 26, 2016 - Insights

As part of the global Omron Corporation, OMRON Industrial Automation functions as a partner to help innovate worldwide manufacturing. Through expertise in sensing and control technology, they enable manufacturers to operate with greater productivity and streamlined efficiency. Find out how Engagement Factory helped Omron standardise marketing processes across different geographies and implement a solid lead management structure.

Its European headquarters are based near Amsterdam with local operations in every European country.

Engagement factory helped Omron gain better visibility on campaign activity and reporting, and helped structure their lead management process through the implementation of marketing automation and Engagement Factory’s Lead Manager solution.

Jos Caelers

Director at Engagement Factory

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