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Engagement Factory appoints new MD to head-up UK operations

Engagement Factory appoints new MD to head-up UK operations

August 17, 2015 - News

Engagement Factory, a marketing automation consultancy and solutions provider, announces the appointment of Mark Emmett to head-up the development of its UK operations.

As part of the senior management team Mark will be responsible for helping leading, global enterprises to develop their capability within modern marketing and generate business value using Eloqua.

Growing at a phenomenal rate over the last three years, Engagement Factory have become the largest Eloqua partner in EMEA, with over 35 Eloqua consultants dedicated to ensuring customers succeed with Modern Marketing. With teams based in the UK, France, Belgium, Netherlands, South Africa and the Caribbean, they are one of the very few truly global Oracle/Eloqua certified technology partners.

Engagement Factory’s approach to enabling organisations to realise the potential of marketing automation, is to offer the full modern marketing mix of technical expertise, digital marketing, project management, creative design and content marketing skills. Their main objectives are to help their customers to improve and consolidate their content and lead management, create valuable campaigns with compelling stories and optimise their demand generation to drive measurable revenue performance.

Mark was one of the early adopters of Modern Marketing in Europe, introducing and Eloqua into Sony Professional Solutions Europe back in 2008. He has won several awards for his work including winning the prestigious Eloqua Markie for best Lead Nurturing Program. Well known within the B2B Marketing community, having spoken at many events for the Institute of Direct Marketing, Eloqua and more recently Oracle too, Mark also set up the first Eloqua user group in EMEA.

Mark Emmett commented: “I am very proud of all my achievements to date with Eloqua, but I have also learnt that you can only really achieve success with powerful insight, targeted content, and a fantastic automation platform. For this reason, I am really excited to join Engagement Factory where we can deliver truly this breadth of services. This is a fantastic opportunity for me to build our team here in the UK and to support many more customers.”
As a modern marketing agency that combine the facets of change management, IT and marketing – Engagement Factory is very well positioned to provide a global, 1-stop shop designed to quickly accelerate the business value that can be driven through Marketing Automation.

Click here to find out more about Engagement Factory, or here to make contact.

Jos Caelers

Director at Engagement Factory

Thank you for reaching out to us, we will be in touch.

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