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Defining the Modern Marketer

Defining the Modern Marketer:
From Real to Ideal

March 9, 2014 - News

BtoB Research Services surveyed hundreds of online marketing professionals in order to define the core competencies of Modern Marketers. Based on this information this white paper explores the elements of modern marketing that marketers are employing today, as well as their views of what constitutes the “ideal” marketer and possible means of reaching that level.

Download the whitepaper

Jos Caelers

Director at Engagement Factory

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